Outside the Rings: Navigating the markets of Pyeongchang

Outside the Rings: Navigating the markets of Pyeongchang

While the Winter Olympics are going on in the mountains, some serious haggling is underway on the coast.

One part of the Pyeongchang area that hasn’t been Westernized and beautified for the Winter Olympics is the traditional market in Gangneung, several blocks of street stalls operated for the most part by old women who are decidedly no-nonsense about selling their wares - from naturally dried octopus legs to goopy globs of seaweed freshly harvested from the local waters.

Markets like this one are a common sight in South Korea. And while the Pyeongchang promoters are hoping it will impress the foreign tourists here for the games, it hasn’t been given much of an Olympic makeover.


Photos by Felipe Dana